The Ground-Stop at United Airlines

TheGround-Stop at United Airlines

TheGround-Stop at United Airlines

TheJune 2, 2015 incident that led to the ground-Stop at United Airlineswas attributed to problems in dispatching information. All theflights at the air company were stranded for close to an hour.Because of the event, the Federal Aviation Administration had to makea brief notice, stating that the slowdown affected all the flightsbelonging to the United Airlines. In addition, the organizationascribed the delays to defective flight dispatch system that led tomisleading airline information. From the time of the 2010 merger thattook place between Continental Airlines and the UAL Corp, the UnitedAirlines had been struggling with a series of computer failures(DeCapua, 2015). The carrier`s workstation challenges begun byintegrated computer software that fed wrong data to the dispatchingsystems.

Thecompany encountered massive impacts in relation to the number oftrips that were interfered with. The countrywide grounding continuedfor 50 minutes and affected the company’s 145 flights. The numberrepresented eight percent of the overall morning program. To consolethe stuck passengers, the company’s spokesman, Mr. Hobart Charles,said that the carrier was soliciting for other means to dispatch temto their various destinations. Over 230 passengers experienced theimpact of the 145 flights. Each seat was approximate $110 and thisimplied that the result was a loss of over $3,556,000. Besides, theloss factored in the other business aspects that depended onscheduling. It led to ecosystem interruptions and brand ruin.Moreover, Wall Street reacted that the shares of the UnitedContinental Holdings Inc. went down by 44 cents. The figures fell to55.89 in the afternoon trading. The fall was followed by a moredrastic decline of up to $54.35 immediately after the posting by FAA(DeCapua, 2015).

Afterreflecting on the performance survey, the affected stakeholders,including Continental Airlines and UAL Corp, realized that testingand developing mergers along with individual designs can bedetrimental (Holden, 2016).Theteam maximized risk instead of mitigating it and, in this case, itaffected almost all the passengers. Taking into consideration the endeffect of this integration, it becomes apparent that creating a modelof in-performance should always be mandatory for any flight company(Stair &amp Reynolds, 2013).

PressRelease 1

OurServices Will Be Back Shortly

Forimmediate release: June 2, 2015

Becauseof the incident that has just taken place, the only way tomaintaining the United Airlines’ high standards of safety isthrough canceling or delaying the affected flights. It is the onlyapproach that will enable us to counter the situation. As a result,simply understanding much concerning your options will be animportant aspect of restoring the travel plans. Whenever technicalhitches, air traffic control issues or other mechanical problemsarise, our worry for your welfare will always overshadow the wish toremain on the program.

Welook forward to your loyalty

-end of release –

PressRelease 2

EmergingIssues on Rebooking

Forimmediate release: June 2, 2015

Inany case the travel plan demands rebooking due to a flightcancellation or delay, the company’s computerized systems willattempt to settle you on any available flight. On the other hand, ifyou gave out your contact details during check-ins, you will receiveeither text message or an email about the new schedule. If you havebeen rebooked for a later journey because of seat issues, we requestyou to remain calm and attentive for the next journey at no charge.Important to note is that if seats will be available, the staff willbegin registering them for standby passengers 10 minutes beforedeparture.

Welook forward to your loyalty

-end of release –

References

DeCapua,T., (Jul3, 2015). When computer issues ground an airline: Why it`s importantto build in performance: TechBeacon.Oct 3, 2016. Retrieved from:

http://techbeacon.com/when-computer-issues-ground-airline-why-its-important-build- performance

Holden,B. (2016).&nbspAutonomousFlight and Navigation in Air-Ground Systems(Doctoral dissertation,Carnegie Mellon University).

Stair,R., &amp Reynolds, G. (2013).&nbspPrinciplesof information systems.Cengage Learning.